Product Marketing Intern (H/F)

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At Withings, we're building the future of connected health.
Every day, millions of people use our products to better understand their health, prevent disease, and improve their wellbeing. From smart scales and hybrid watches to blood pressure monitors and sleep analyzers, our products combine cutting-edge technology, medical expertise and exceptional design to empower healthier lives.
Product Marketing plays a critical role in shaping how our innovations reach and resonate with consumers.
It is the team that transforms complex technologies into compelling stories, translates customer needs into product strategy, and ensures every product launch delivers meaningful impact.
Working at the crossroads of Product, Design, Data, Marketing and Sales, Product Marketing influences everything from product positioning and messaging to go-to-market strategy and commercial success.
As a Product Marketing Intern, you won't simply support marketing campaigns—you will help shape how new health innovations are brought to market and adopted by millions of users worldwide.
Your missionAs the voice of the customer, you will help us better understand our users, our competitors and our market opportunities.
You will work closely with Product Managers, Designers, Marketing teams and Business leaders to contribute to strategic decisions throughout the product lifecycle—from early product concepts to international launches.
Product Strategy & Market Intelligence- Contribute to market, competitor and consumer research
- Identify emerging trends and unmet user needs
- Support the development of personas, segmentation and market opportunities
- Help define product positioning, messaging and value propositions
- Participate in concept testing and product validation initiatives
- Support the preparation and execution of international product launches
- Develop marketing assets and launch materials across multiple channels
- Ensure consistency of product messaging across web, CRM, social media, retail and PR
- Enable Sales and Marketing teams with the tools needed to successfully bring products to market
- Monitor product performance and adoption metrics
- Build dashboards and reports using tools such as Metabase
- Analyze customer feedback, market signals and commercial performance
- Transform insights into actionable recommendations
- Craft compelling narratives around innovative health technologies
- Translate technical product features into meaningful customer benefits
- Help create presentations, messaging frameworks and communication assets
- Contribute to increasing product awareness, engagement and adoption
- Master's student in Business, Marketing, Strategy, Innovation or a related field
- Strong analytical mindset and curiosity for consumer behavior
- Excellent communication and storytelling skills
- Comfortable working with data and transforming insights into recommendations
- Entrepreneurial mindset, proactive attitude and willingness to take ownership
- Fluent English (written and spoken)
- Passion for technology, innovation and digital health
Please submit their application/resume in English
Joining the Withings adventure means:
- Becoming part of one of the pioneers and global leaders in connected health, multiple award-winner at the Consumer Electronics Show.
- Contributing to innovative and ambitious projects that shape the future of health, in an agile and ever-evolving environment.
- Joining an international company, member of the FrenchTech 120, with teams based in Issy-les-Moulineaux, Boston, Hong Kong, and Shenzhen.
- Taking part in the continuous improvement of our products and services by beta-testing them before release—especially during our many sports sessions with colleagues.
- Collaborating with passionate colleagues and celebrating each of our successes together!
All applications are reviewed regardless of ethnic origin, beliefs, religion, gender, sexual orientation, or health status. Withings is committed to ensuring equal opportunity for all candidates, and only authorized individuals (HR and Management) will have access to your application information.
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