Marketing & Brand Activation Intern

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A Career at HARMAN
As a technology leader that is rapidly on the move, HARMAN is filled with people who are focused on making life better. Innovation, inclusivity and teamwork are a part of our DNA. When you add that to the challenges we take on and solve together, you’ll discover that at HARMAN you can grow, make a difference and be proud of the work you do every day.
Have you heard of JBL or Harman/Kardon, some of the world’s leading audio brands?
The market we are leading in, is fast paced, fun and dynamic. Our headphones, portable speakers and home entertainment systems will become your area of expertise.
At HARMAN, you have more than a career. Our agile culture gives you the chance to rapidly develop your skills, learn quickly and find ways to create excellent results. We invite you to constantly challenge yourself, cultivate new ideas, work on something new and enhance your abilities. There are many great opportunities across all of our HARMAN divisions and locations. Like this one.
You will join our Marketing department based in Amsterdam, The Netherlands, in the position of:
Marketing & Brand Activation Intern
A Career at HARMAN Lifestyle:
We’re a global, multi-disciplinary team that’s putting the innovative power of technology to work and transforming tomorrow. As a member of HARMAN Lifestyle, you connect consumers with the power of superior sound.
- Contribute your talents to high-end, esteemed brands like JBL, Mark Levinson and Revel.
- Unite your passion for audio innovation with high-tech product development.
- Create pitch-perfect, cutting-edge technology that elevates the listening experience.
About the Role:
Are you a marketing student who loves music and gaming? And do you want to work for cool brands like JBL? Then read on. Because HARMAN is looking for an enthusiastic and inquisitive marketing & brand activation to join the marketing team.
The marketing team is involved in communication, trade marketing, digital marketing, PR and events. With us you will have the opportunity to work in an international environment with a team of experienced marketers who will guide you. At HARMAN, no day is the same.
This role offers a varied, energetic work environment with the chance to grow and learn. Your main focus will be the Dutch market, and the internship lasts at least six months.
What You Will Do:
- Grow and learn every day by diving into exciting, hands-on marketing projects.
- Collaborate on impactful campaigns and strategic partnerships that truly make a difference.
- Analyze performance and report key insights that help shape marketing and sales strategies.
- Play an active role in launching new products and bringing fresh, creative ideas to life.
- Coordinate online trade marketing initiatives with leading retail partners.
- Manage product samples and ensure seamless execution across teams.
- Be part of unforgettable events and activations, working closely with gaming influencers and brand ambassadors.
- Join a passionate, supportive marketing team that’s always ready to collaborate and succeed together.
- Work hard, have fun, and make a real impact!
The above activities are examples of activities that you may encounter in the marketing department. You will also have the opportunity to work on one or more projects. For example, helping to set up a gaming activation with our gaming influencers. This depends on your personal interest and the currently available projects.
What You Need to be successful:
- University student (preferably final year of Bachelor’s or Master’s) in Marketing or Communication
- Very good knowledge of Microsoft Office (Outlook, Excel, Word, PowerPoint)
- Fluent in English and Dutch; French is a plus
- Strong communicator and true team player
- Structured, organized, and able to manage multiple tasks
- Comfortable in a fast-paced environment
- Pragmatic, result-oriented, and proactive
- Interest in social media, digital trends, and electronics is a plus
- Hard worker with a go-getter mindset
- Enjoys a fun, collaborative, and positive atmosphere!
What We offer:
This is an exciting 6-month internship starting February 2026 at Harman, the global leader in audio innovation, working with the iconic JBL brand. You’ll join a dynamic, diverse team where no two days are the same—one day you might support a campaign, the next help bring a new product launch or unforgettable event to life.
With the guidance of our friendly colleagues, you’ll learn new skills, share your ideas, and grow into a marketing expert, all while contributing to projects that make a real impact on music lovers and tech fans worldwide.
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HARMAN is proud to be an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
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