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INTERNSHIP DETAILS

Praktikant (m/w/d) Data & Strategy

CompanySony Music Entertainment Germany

LocationBerlin

Work ModeOn Site

PostedDecember 12, 2025

Internship Information

Core Responsibilities

You will support the Data & Strategy team by creating, marketing, and analyzing playlists on streaming services. Additionally, you will assist in analyzing streaming services and deriving business-relevant initiatives.

Internship Type

full time

Company Size

9616

Visa Sponsorship

Language

German

Working Hours

40 hours

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About The Company

At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies.

About the Role

(Berlin, ab März für 6,5 Monate, Vollzeit)  Kein Musik Streaming ohne Playlists – doch warum wird eigentlich welche Playlist gehört? Dich interessiert es, mehr über die wirtschaftlichen Zusammenhänge in der Musikindustrie zu erfahren? Zudem bist du motiviert, neugierig und hast Lust Projekte zu deinem eigenen zu machen. Dann suchen wir dich!  Was du machst  <ul> <li data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">Du unterstützt uns im Bereich Data & Strategy. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="1">Du bist verantwortlich für die Erstellung, Vermarktung und Erfolgsanalyse von Playlists bei Streaming Services. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="3" data-aria-level="1">Du unterstützt uns dabei die Streaming Services zu analysieren und daraus Business-relevante Initiativen abzuleiten. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="4" data-aria-level="1">Du unterstützt unser Business Development Team bei der Recherche und beim Testen neuer Geschäftsmodelle für die Musikindustrie. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="2" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="5" data-aria-level="1">Im Tagesgeschäft wirst du einzelne Projekte selbständig und strukturiert übernehmen. </li> </ul>   Wer du bist  <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">Du interessierst dich fürs Musik-Business. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="1">Du bist hands-on und kreativ. Bringst dich und deine Ideen ein und denkst sie weiter. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="3" data-aria-level="1">Du hast Spaß daran, Dinge zu analysieren und daraus Handlungsempfehlungen abzuleiten. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="4" data-aria-level="1">Mit Microsoft 365, Spotify, Instagram und TikTok kennst du dich aus. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="5" data-aria-level="1">Von Photoshop und Adobe Premiere hast du auch schon mal gehört. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="6" data-aria-level="1">Der Umgang mit KI, einschließlich effektivem Prompten, ist dir vertraut. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="7" data-aria-level="1">Du bist neugierig und lernst gerne neue Dinge. Neuen Tools und Themen begegnest Du mit Interesse. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="1" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="8" data-aria-level="1">Du sprichst Deutsch und Englisch. </li> </ul>   Wir bieten dir  Raum für Vielfalt und Raum für Innovation.  Ein Projekt für deine Ideen. Von der Findung bis zur Umsetzung. Faire Vergütung und ein Streaming-Abo deiner Wahl. Flexible Arbeitszeiten und Remote Work.  Events und Konzerte in unserem Headquarter mitten in Berlin Schöneberg.  Die Chance, dich zu beweisen. Und Herausforderung von Anfang an. Wie du dich bewirbst Ohne Anschreiben. Ohne Foto und Alter. Auch Familienstand, deine Herkunft, Zeugnisse, die Jobs deiner Eltern und ähnliche Merkmale benötigen wir nicht. Zeige uns in einem CV oder in einer anderen kreativen Form was dich ausmacht, was du kannst und warum Sony Music mit dir besser klingt! Wir freuen uns auf dich.  Sony Music sounds better with you.     Privacy Policy Please click here to read our privacy policy for <a href="https://static1.sme-static.com/files/Job%20Applicant%20Privacy%20Policy.pdf" target="_blank">Germany</a>, <a href="https://www.sonymusic.at/datenschutz/" target="_blank">Austria </a>or <a href="https://www.sonymusic.ch/datenschutz/" target="_blank">Switzerland </a>before beginning the application process as you will need to agree to the terms of the policy before submitting your information.

Key Skills

Data AnalysisBusiness DevelopmentPlaylist CreationMarketingMicrosoft 365SpotifyInstagramTikTokPhotoshopAdobe PremiereAIPromptingCreativityCuriosityProject ManagementMusic Industry