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INTERNSHIP DETAILS

Praktikant (m/w/d) Digital Sales / Streaming

CompanySony Music Entertainment Germany

LocationBerlin

Work ModeOn Site

PostedDecember 15, 2025

Internship Information

Core Responsibilities

The intern will coordinate and communicate with streaming partners, manage release schedules, and analyze performance trends. They will also prepare presentations and support project implementation in collaboration with Sony labels.

Internship Type

full time

Company Size

9616

Visa Sponsorship

Language

German

Working Hours

40 hours

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About The Company

At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time. Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship. Sony Music Entertainment is a member of the Sony family of global companies.

About the Role

(Berlin, ab März für 6,5 Monate, Vollzeit)  Songs hochladen und auf den Durchbruch hoffen? Funktioniert nur mit sehr viel Glück. Wie schafft man es also, Artists und ihre Musik ins Rampenlicht zu bringen?  Welche Rolle spielen Spotify, Amazon, Apple Music, YouTube und Co. dabei?  Und wie entsteht die Zusammenarbeit zwischen Plattformen, Artists und unseren Sony Labels?  Finde das in deinem Praktikum heraus und tauche mit uns in die Welt der Musikindustrie ein.   Bei uns arbeitest du im Digital Sales Team und setzt Projekte in enger Zusammenarbeit mit unseren Sony Labels um – von den ersten Release-Plänen bis zu den Plattform-Strategien.    Werde Teil unseres Teams und erlebe, wie Streaming-Erfolg wirklich entsteht.  Was du machst  Coordination & Kommunikation  <ul> <li data-leveltext="" data-font="Symbol" data-listid="4" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">Du behältst den Überblick über alle Releases und hältst unsere Streaming-Partner*innen auf dem Laufenden. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="4" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="1">Du bist dabei, wenn wir uns mit unseren Artists über kommende Projekte austauschen und hörst neue Musik als Erste*r. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="4" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="3" data-aria-level="1">Du unterstützt bei der Vorbereitung von Listening Sessions und Präsentationen für unsere Streaming-Partner*innen. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="4" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="4" data-aria-level="1">Du bist im engen Austausch mit den Labels und übernimmst koordinative Aufgaben. </li> </ul> Analyse & Insights  <ul> <li data-leveltext="" data-font="Symbol" data-listid="4" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="5" data-aria-level="1">Du analysierst Trends auf den Plattformen: Welche Songs performen gerade und warum? </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="4" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="6" data-aria-level="1">Du unterstützt den Pitch an die Plattformen mit Daten und Insights. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="4" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="7" data-aria-level="1">Du beobachtest die Performance-KPIs unserer Artists und ihres Repertoires. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="4" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="8" data-aria-level="1">Du wertest Playlist-Platzierungen und Kampagnenmaßnahmen aus. </li> </ul> Kreation & Präsentation  <ul> <li data-leveltext="" data-font="Symbol" data-listid="4" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="9" data-aria-level="1">Du erstellst interne Präsentationen für Projekte, Listening Sessions und Partner-Insights. </li> <li data-leveltext="" data-font="Symbol" data-listid="4" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="10" data-aria-level="1">Du bereitest Daten so auf, dass sie überzeugend und verständlich werden für unser Team und unsere Partner. </li> </ul> Wer du bist  <ul> <li data-leveltext="" data-font="Symbol" data-listid="6" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="1" data-aria-level="1">Einen Tag ohne Musik? Für dich unvorstellbar. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="6" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="2" data-aria-level="1">Du streamst täglich Musik und kennst mindestens eine Plattform wirklich gut. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="6" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="3" data-aria-level="1">Du bist motiviert, neugierig und übernimmst gern Verantwortung. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="6" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="4" data-aria-level="1">Du arbeitest strukturiert, denkst digital und analytisch. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="6" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="5" data-aria-level="1">Daten machen dir keine Angst und du kannst sie mit Excel, PowerPoint o. Ä. aufbereiten. </li> </ul> <ul> <li data-leveltext="" data-font="Symbol" data-listid="6" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" data-aria-posinset="6" data-aria-level="1">Du bist kommunikativ und arbeitest gern im Team. </li> </ul> Dein Background ist uns egal – ob Wirtschaft, Medien, Kultur, Musik oder ganz etwas anderes. Wichtig ist deine Leidenschaft für Streaming, Daten und Artists.     Wir bieten dir  Raum für Vielfalt und Raum für Innovation.  Ein Projekt für deine Ideen. Von der Findung bis zur Umsetzung. Faire Vergütung und ein Streaming-Abo deiner Wahl. Flexible Arbeitszeiten und Remote Work.  Events und Konzerte in unserem Headquarter mitten in Berlin Schöneberg.  Die Chance, dich zu beweisen. Und Herausforderung von Anfang an. Wie du dich bewirbst Ohne Anschreiben. Ohne Foto und Alter. Auch Familienstand, deine Herkunft, Zeugnisse, die Jobs deiner Eltern und ähnliche Merkmale benötigen wir nicht. Zeige uns in einem CV oder in einer anderen kreativen Form was dich ausmacht, was du kannst und warum Sony Music mit dir besser klingt! Wir freuen uns auf dich.  Sony Music sounds better with you.     Privacy Policy Please click here to read our privacy policy for <a href="https://static1.sme-static.com/files/Job%20Applicant%20Privacy%20Policy.pdf" target="_blank">Germany</a>, <a href="https://www.sonymusic.at/datenschutz/" target="_blank">Austria </a>or <a href="https://www.sonymusic.ch/datenschutz/" target="_blank">Switzerland </a>before beginning the application process as you will need to agree to the terms of the policy before submitting your information.

Key Skills

CoordinationCommunicationData AnalysisInsightsPresentationTeamworkDigital ThinkingResponsibilityMusic StreamingExcelPowerPointTrend AnalysisPerformance MonitoringListening SessionsProject ManagementArtist Collaboration