Marketing & Social Media Coordinator Intern

Job Title: Marketing & Social Media Coordinator Intern (Tax Season)

Location: Hurst, TX

Department/Business Unit: Marketing

Reports to: Social Media Manager

Status: Seasonal Internship – Paid – $18/hr 

FLSA Status: Non-Exempt

Job Summary:

As a Marketing Intern, you’ll support the marketing team in executing campaigns, creating engaging content, and analyzing performance data to help drive brand awareness and client engagement during and beyond tax season. This is an excellent opportunity to gain hands-on experience in digital marketing, community outreach, and brand strategy within the financial services industry.

Responsibilities/Duties:

• Content Creation: Assist with writing and designing marketing materials including social media posts, email newsletters, blog content, and promotional flyers.
• Digital Marketing Support: Help manage social media channels (Facebook, Instagram, LinkedIn, etc.), ensuring consistent branding and timely engagement.
• Campaign Coordination: Support the planning and execution of seasonal marketing campaigns (e.g., tax season promotions, referral programs).
• Market Research: Conduct competitive and customer research to identify trends, opportunities, and areas for growth.
• Community Engagement: Help organize and promote local events, sponsorships, or partnerships that strengthen Liberty Tax’s presence in the community.
• Data & Analytics: Track campaign performance using tools such as Google Analytics, Meta Insights, and internal reporting systems.
• Administrative Tasks: Support general marketing operations including asset management, project documentation, and vendor coordination.

Qualifications:

• Currently pursuing or recently completed a degree in Marketing, Business, Communications, or a related field.
• Strong written and verbal communication skills.
• Familiarity with digital marketing tools (social media platforms, Canva, Google Workspace, Mailchimp, etc.).
• Detail-oriented, creative, and eager to learn.
• Ability to work independently and collaboratively in a fast-paced environment.
• Interest in financial services or tax preparation is a plus.

Skills:

• Strong written and verbal communication skills.
• Excellent organizational and time-management abilities.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and/or Google Workspace.
• Ability to analyze performance metrics and derive insights to optimize social media strategies.

Education: Pursuing or completed a Bachelor’s degree in Marketing, Communications, Business, or a related field.

What You’ll Gain:

• Hands-on experience in digital marketing, social media management, and campaign execution for a national brand.
• Insight into how marketing and social media strategies support seasonal campaigns and brand engagement.
• The opportunity to develop your portfolio with real-world projects and contributions to high-impact marketing campaigns.

Physical Requirements: The position requires working at a desk at the corporate office for periods of up to eight hours.

Work Environment:

Work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is not exposed to weather conditions.

Liberty Tax is an equal opportunity employer.