INTERNSHIP DETAILS

Graduate Intern (Marketing and Branding - District Development)

CompanyWest Kowloon Cultural District Authority
LocationHong Kong
Work ModeOn Site
PostedDecember 19, 2025
Internship Information
Core Responsibilities
The candidate will assist in executing the social media strategy for marketing and branding the West Kowloon Cultural District. Responsibilities include managing social media accounts, creating content, and evaluating campaign performance.
Internship Type
full time
Company Size
566
Visa Sponsorship
No
Language
English
Working Hours
40 hours
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About The Company
Stretching across 40 hectares of reclaimed land, WestK is one of the largest cultural projects in the world, blending art, education and open space. Its vision is to create a vibrant cultural quarter for Hong Kong where the local arts scene can interact, develop and collaborate. Providing 23 hectares of public open space with two kilometres of vibrant harbour-front promenade it will also include a variety of arts and cultural facilities that will produce and host world-class exhibitions, performances and arts and cultural events. A Development Plan for the District, based on well-received Foster + Partner’s Conceptual Plan, was approved by the Chief Executive-in-Council in January 2013. Overlooking the magnificent Victoria Harbour, the District will begin to take shape over the next decade. By developing this sizable project in phases we can start to bring the district to life. The Xiqu Centre, Freespace, Art Park, M+, Hong Kong Palace Museum and Lyric Theatre Complex, will be developed as a first batch of facilities aiming for opening to the public. Although the whole project will take time to complete, we are already busy organising a wide range of cultural activities on site. Visit our website for details of upcoming events. Meanwhile, we welcome you to enjoy the beautiful views of Victoria Harbour by riding a bike or walking along the promenade. About the Authority The West Kowloon Cultural District Authority is a statutory body responsible for developing the West Kowloon Cultural District. Led by the Board and an executive team comprising experts from different sectors, our vision is to build a vibrant cultural quarter for the city, dedicated to bringing together local and international artists and audiences to be inspired and to celebrate the arts. WestK and WestK logos are trademarks of West Kowloon Cultural District Authority. ©2024 West Kowloon Cultural District Authority. All Rights Reserved.
About the Role

The West Kowloon Cultural District Authority welcomes exceptional talent with a passion to realise the vision and mission of making the West Kowloon Cultural District a prime local and international destination for arts, culture and entertainment.

(This Graduate Intern contract is up to 31 July 2026.)

Reporting to the Manager, Social Media and Performance Marketing, the candidate will be responsible for:

  • assisting the execution of social media strategy for Hong Kong, Mainland and overseas markets for marketing and branding of the West Kowloon Cultural District;

  • assisting the daily management of official social media accounts of the District and coordinating with its venues on content creation and community management, to build and sustain ongoing brand awareness;

  • supporting the creation of compelling visual, video and copywriting contents that align with overall social media strategy for the District and its venues to create a unique positioning and synergies between venues;

  • collaborating with internal and external parties to execute and ensure smooth delivery of social media, KOL and content partner campaigns for maximising customer reach and engagement;

  • assisting in evaluating campaign performance against set goals, identifying areas for improvement, and recommending actionable plans converted from performance review and industry trends; and

  • performing any other duties from time to time as reasonably assigned by the Authority.


You should:

  • be a permanent resident of the Hong Kong Special Administrative Region at the time of appointment unless specified otherwise;

  • possess a recognised university degree preferably in Marketing, Social Media, Communications or related disciplines;

  • preferably have relevant experience in digital marketing, marketing communications or managing social media channels; fresh graduate is welcomed;

  • be well-organised with problem solving skills and attention to details;

  • be creative, with a can-do spirit and ability to work in a dynamic and fast-paced environment;

  • be proficient in MS Office; knowledge of content editing tools (e.g. Adobe Creative Suite) will be a definite advantage; and

  • have excellent communication skills, fluency in written and spoken English and Chinese.

For interested parties, please submit your application with detailed CV on or before following date. Applicants are encouraged to submit their applications as soon as possible. The review of applications will continue until post is filled.

02-01-2026

Data collected will only be used for job application processing. Your data may be accessed by our appointed recruitment consultants who have agreed to keep confidence of all personal data in not less than the standards applicable to us. Applicants not being invited for interview within 4 weeks from the submission date may assume their applications unsuccessful.

All related information will be kept up to 24 months and all personal data will be destroyed afterwards.

For more information, please visit https://www.westk.hk or contact:

Katie Chan /+852 22000326
Key Skills
Social Media StrategyContent CreationCommunity ManagementVisual Content CreationVideo ProductionCopywritingCampaign EvaluationProblem SolvingAttention to DetailCreativityCommunication SkillsMS OfficeAdobe Creative SuiteDigital MarketingMarketing CommunicationsSocial Media Management
Categories
MarketingCreative & MediaArt & Design