Internship Connected Services Planning [Product Subscriptions]

In a nutshell

Toyota Motor Europe’s B2C Connected Services team seeks an intern to support its shift toward software-driven mobility. The role involves market research, subscription analysis, customer journey design, business case development, and launching connected services through mobile apps, collaborating with R&D, IT, and marketing teams in a dynamic, international environment. 

Company Information

TOYOTA is one of the world’s largest automobile manufacturers and a leading global corporation. Founded in 1937. Toyota now sells vehicles in 170 countries and employs over 350.000 people. Based in Brussels, Belgium, and staffed by 2.700 people and more than 60 nationalities, Toyota Motor Europe (TME) handles the wholesale marketing of Toyota and Lexus vehicles, parts & accessories, and manages Toyota’s European R&D, manufacturing, and engineering operations.

We are excited to be transforming into a mobility company focusing on bringing even more happiness to our customers through various mobility solutions.

Your team and your responsibilities

Team/division description

B2C Connected Services team is responsible for providing valuable Connected Services with memorable UX experience for Toyota & Lexus customers via companion mobile Application (MyToyota; Lexus Link+). We are responsible for planning, developing, and managing connected services for our automotive products. This role involves close collaboration with various departments, including R&D, IT, marketing, and customer service, to ensure seamless integration and delivery of connected services.

Mission: Support the transition of Toyota from automobile to a software driven mobility company

Your project

• Conduct market research, subscription benchmarking, and competitive analysis to identify customer needs, willingness‑to‑pay, digital ecosystem expectations, and emerging subscription trends.
• Continuously analyse funnel performance and introduce improvements to reduce churn and improve engagement
• Translate insights into value propositions, use cases, and new subscription opportunities.
• Create Customer Journey, Product Requirements and target User Experience for new Connected Services
• Justify Business case and work with Agile Mobile App Development team to deliver
• Plan Marketing and launch activities for new products and services

Your Profile

• You have interest in Digital, IoT/Connected Services products
• You know the basics of Product Planning and Project Management
• You are fluent in English (TME’s business language)
• Analytical thinking with the ability to interpret data, identify issues in subscription funnels, and propose research hypothesis and improvements.
• Ability to work effectively in a fast-paced, dynamic environment.
• Strong communication and interpersonal skills, with the ability to collaborate with diverse teams.

Beneficial to have a knowledge of software development and integration processes

Starting date

•  April 2026

Duration

•  6 months

Confidentiality

Due to business requirement, not all performed projects can be reflected in the internship report. This issue needs to be discussed with candidate/school in advance.

It is mandatory that applicants are students for the entire period of the internship.

We can only accept students with an EEA or Swiss citizenship (not requiring a work permit or visa to be eligible to perform an internship in Belgium)

We offer

We offer a dynamic multicultural work environment with broad opportunities to learn every day and exciting career pathways that help you explore different disciplines or areas of expertise.

Your benefits

• Flexible working hours and hybrid working (homeworking, 10 days from abroad);
• Company restaurant – Warm dishes, salads and desserts daily, including Japanese and traditional Belgian specialties, as well as a vegan/vegetarian option;
• Sport facilities – Tennis, squash, volleyball, football and softball pitches are available at various Toyota sites;
• Team building activities and other personnel related events;
• Programs to support your physical and social well-being.

A truly diverse, equitable and inclusive workplace

At Toyota Motor Europe, we are committed to providing equal employment opportunity to all. All our recruitment decisions are based on the individual and their qualifications along with the job requirements. The selection process is without regard to nationality, sexual orientation, gender identity or expression, age, religion, ethnicity, disability or other personal characteristics. We do not tolerate harassment or discrimination as our individual experiences and overall diversity is our key strength. Together we have the power to make a positive change and go beyond the ordinary.

If you need any specific consideration for the interview process due to disability or any other reason, please let the recruiter know.