Marketing Intern

Description

SUMMARY: Supports the Marketing Director with day-to-day marketing communications and creative projects by offering hands-on experience in digital marketing, branding, content creation, and campaign support by performing the following duties.

Available to work approximately 15-20 hours per week. Shreveport office location is preferred, though Monroe or Longview may be considered. 

DUTIES AND RESPONSIBILITIES:

· Assists with creating and updating website content.

· Supports brand consistency across digital and print materials.

· Helps develop social media content, including graphics, short-form videos, and copy.

· Participates in campaign planning, brainstorming, and execution.

· Assists with gathering analytics for website, email, and social media performance reporting.

· Supports graphic design needs using Adobe Creative Suite and/or Canva.

· Collaborates with internal teams on marketing initiatives and special projects.

· Provides general marketing coordination support as needed. 

COMPETENCIES:

· Ability to problem solve and handle multiple projects simultaneously while maintaining consistency and accuracy.

· Strong communication skills, both orally and in writing. 

· Ability to manage workload and deadlines.

· Must be dependable, well organized, punctual, detail oriented, and have the ability to think creatively.

· Ability to work both independently and as part of a team with professionals at all levels.

· Must exhibit a high degree of professionalism including the ability to maintain the highest levels of confidentiality.

SUPERVISORY RESPONSIBILITIES:

This job has no supervisory responsibilities. 

Requirements

QUALIFICATIONS:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

Education and/or Experience:

Junior or Senior-level student working towards a Bachelor’s degree in Marketing, Mass Communications or related field from four-year college or university with strong academic track record (minimum GPA of 3.0).

Other Skills:

Experience in copywriting and content creation with a basic understanding of web design principles required. Familiarity with analytics tools and understanding of basic SEO/SEM principles, and experience with email marketing platforms and project management tools as well as photography, videography, or editing skills are preferred.

Computer Skills:

To perform this job successfully, an individual should have working knowledge of the Internet, Microsoft Outlook, office equipment, computer hardware and peripheral devices. Proficiency in Adobe Create Suite and/or Canva required. 

Firm Culture/Client Service:

Promotes the firm’s culture, including supporting Heard, McElroy & Vestal’s philosophy of developing a relationship with each client on a personal level, catering to their specific needs. 

Ability and judgment to interact and communicate appropriately with other employees, clients and management. Ability to serve clients, both internal and external (community/public) in a manner that will support superior client relations. 

Physical Demands/Work Environment:

While performing the duties of this job, the employee is regularly required to sit and talk or hear. The employee is frequently required to walk or use hands to finger, handle, or feel. The employee is occasionally required to stand, reach with hands and arms, and stoop, kneel, crouch or crawl. The employee must frequently lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision and ability to adjust focus. The noise level in the work environment is usually quiet. 

This job description reflects management’s assignment of essential functions. It does not prescribe or restrict the tasks that may be assigned. Heard, McElroy & Vestal shall, in its discretion, modify or adjust the position to meet the Firm’s changing needs. This job description is not a contract and may be adjusted as deemed appropriate in the Firm’s sole discretion. 

Heard, McElroy & Vestal is an Equal Opportunity Employer. We actively seek and employ qualified persons in all job classifications and administers all personnel actions without regard to race, color, religion, age, gender or sex (including pregnancy), national origin, ancestry, marital status, non-job related disability, veteran/military status, genetic information, gender identity, sexual orientation or any other characteristic protected by applicable federal, state or local law.