INTERNSHIP DETAILS

Analytics Intern

Companythe Ad Council
LocationUnited States
Work ModeOn Site
PostedFebruary 9, 2026
Internship Information
Core Responsibilities
As an intern, you will support analytics needs across multiple campaigns while building foundational skills in insight development, data visualization, and storytelling. You will collect and analyze industry benchmarks, assist in developing evaluation plans, and support analysis of campaign performance.
Internship Type
full time
Company Size
322
Visa Sponsorship
No
Language
English
Working Hours
40 hours
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About The Company
For more than 80 years, we've built social impact campaigns to educate, unite and uplift people across America.
About the Role
<div class="content-intro"><p><span style="color: rgb(52, 73, 94); font-family: arial, helvetica, sans-serif; font-size: 12pt;"><strong>Who we are:</strong></span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">The Ad Council convenes creative storytellers to educate, unite and uplift audiences by opening hearts, inspiring action and accelerating change. For more than 80 years, the nonprofit organization and its partners in advertising, media, marketing and tech have been behind some of the country's most iconic social impact campaigns – Smokey Bear,&nbsp;Friends Don’t Let Friends Drive Drunk, Tear the Paper Ceiling and many more.</span></p></div><p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt; color: rgb(52, 73, 94);"><strong>The Raquel Zarin Internship Program</strong></span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Our internship program honors Raquel Zarin, a beloved employee, mentor, and friend at the Ad Council. Raquel passed away in 2021, leaving behind a legacy of dedication, integrity, and excellence that continues to inspire us. She believed in nurturing young talent, fostering welcoming environments, and championing access to lifesaving resources. At the Ad Council, these are principles and values we hold and hope that our interns will embrace and carry forward throughout their careers.</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">The Raquel Zarin Internship Program is a remote-first engagement and will run from June 1, 2026 – August 14, 2026.<sup> </sup>All interns will be paid $19/hour and are eligible to earn overtime. Ability to work East Coast hours is required.</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt; color: rgb(52, 73, 94);"><strong>Job Summary</strong></span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">The Campaign Analytics team—part of the Ad Council’s Insights &amp; Analytics Department—is responsible for understanding and interpreting performance of our social impact campaigns across media channels based on ad support and how effectively they drive audiences to take meaningful action. We analyze data from multiple platforms, translate findings into actionable insights, and partner with cross‑functional teams to continuously optimize campaign performance.</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">As an intern, you will support analytics needs across multiple campaigns while building foundational skills in insight development, data visualization, and storytelling. This role is ideal for someone curious, analytical, and passionate about using data to advance positive social impact.</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt; color: rgb(52, 73, 94);"><strong>What You’ll Do</strong></span></p> <ul> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Collect and analyze industry benchmarks to contextualize campaign KPIs and performance trends.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Assist in developing cross-functional evaluation plans for new campaigns and emerging initiatives.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Create a branded, standardized presentation template for campaign performance reporting, including background slides and reference materials.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Support analysis of our first campaign‑based AI chatbot, including a configuration audit, performance readouts, and recommendations for future enhancements.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Document key workflows and methodologies used in campaign analysis and reporting to support team knowledge‑</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Collaborate with the full intern cohort to identify a future social issue for the Ad Council to address. Together, you will research, concept, and present a campaign proposal to Ad Council staff at the end of the program.</span></li> </ul> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt; color: rgb(52, 73, 94);"><strong>What You Bring</strong></span></p> <ul> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">A curious learner with a concentration in the social sciences, communications or non-profit marketing &amp; advertising.</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">A strong analytical mindset with excellent attention to detail.</li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Experience using data to tell a story; familiarity with website analytics is a plus.</li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">A curious, problem‑solving orientation, always seeking the “why” behind results.</li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Ability to interpret and visualize data clearly; excellent Microsoft Office skills, especially PowerPoint and Excel.</li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Strong organization and time‑management skills, with the ability to work both independently and collaboratively.</li> </ul> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt; color: rgb(52, 73, 94);"><strong>Qualities of a Strong Candidate</strong></span></p> <ul> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Familiarity with website analytics platforms, (e.g. Google Analytics, Looker Studio)</span></li> <li style="font-family: arial, helvetica, sans-serif; font-size: 12pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">Experience with data visualization and/or BI tools (e.g., Tableau)</span></li> </ul><div class="content-conclusion"><p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif; color: rgb(52, 73, 94);"><strong>What we’re committed to:</strong></span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">At the Ad Council, we value and celebrate the unique characteristics and perspectives that make each person who they are. Fostering a welcoming environment allows us to enhance and reimagine how we reach our audiences. It is not simply our belief, but our duty, to cultivate a team that is representative of the American people. Only then can we drive true, measurable, and life-changing impact on the most important issues facing our country today.</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">The Ad Council is an Equal Opportunity Employer. Qualified applicants will be considered for employment without regard to any legally protected status.</span></p> <p><span style="font-family: arial, helvetica, sans-serif; font-size: 12pt;">The Ad Council invites all qualified interested applicants to apply for career opportunities. In accordance with the EEOC, if you are a person with a disability and need a reasonable accommodation for any part of the application or hiring process, please submit your request through one of the following methods listed below.</span></p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif; color: rgb(52, 73, 94);"><strong>How to reach us:</strong></span></p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">To apply online: <a href="https://www.adcouncil.org/join-our-team">https://www.adcouncil.org/join-our-team</a></span></p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Email: (<a href="mailto:careers@adcouncil.org">careers@adcouncil.org</a>)</span></p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Fax (212) 922-1676</span></p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">or</span></p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Ad Council</span></p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">Attn: People Operations Team</span></p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">815 2nd Avenue, 9th Floor</span></p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;">New York, NY 10017</span></p> <p>&nbsp;</p> <p><span style="font-size: 12pt; font-family: arial, helvetica, sans-serif;"><span data-olk-copy-source="MessageBody">#LI-Remote</span></span></p> <p>&nbsp;</p></div>
Key Skills
Data AnalysisData VisualizationStorytellingMicrosoft OfficePowerPointExcelProblem SolvingAttention to DetailSocial SciencesCommunicationsNon-Profit MarketingWebsite AnalyticsGoogle AnalyticsLooker StudioTableau
Categories
Data & AnalyticsMarketingSocial ServicesCreative & Media