INTERNSHIP DETAILS

Intern Product Line Management Sportstyle Apparel

CompanyPUMA
LocationShanghai
Work ModeOn Site
PostedFebruary 10, 2026
Internship Information
Core Responsibilities
The intern will be responsible for maintaining and updating various product management systems and conducting market and data analysis. Additional tasks include sample coordination and supporting trend research.
Internship Type
part time
Company Size
22059
Visa Sponsorship
No
Language
English
Working Hours
40 hours
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About The Company
PUMA is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For more than 75 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion. The PUMA Group owns the brands PUMA, Cobra Golf and stichd. The company operates in more than 120 countries, employs around 22,000 people worldwide, and is headquartered in Herzogenaurach/Germany.
About the Role

YOUR MISSION

Key Role & Responsibility:

Product creation system & file maintenance

Market & data analysis

 

Task Overview: 

 

  • Maintain & update LINELIST (Create & attribute maintenance)
  • Maintain & update PAC (Create & attribute maintenance)
  • Maintain & update MP2 system (Create & attribute maintenance)
  • Maintain & update Masterfile (Design CADs, PO qty, ST qty)
  • Maintain & update Merch Tracker (Attributes maintenance & Delivery info)
  • Maintain & update PISA (design system - CAD upload and update)
  • Consolidate & upload Global inf download to RCC SharePoint   (Hangtag, naming logic, sustainability … )
  • Support on regular trend research
  • Concept / product legal name check and follow up                
  • Sample coordination (KA & Marketing & Inline needs, custom clearance, shipment)
  • Fitting Comments file preparation (Costing & Margin overview, PLM & DES fitting notes …)
  • Quarterly RCC Magazine (RCC China quarterly update Merch pages, Market & Consumer Trends)
  • Pricing ladder (Puma & Competitors)
  • Competitor research online & offline
  • SI & ST analysis (Numbers update, draw conclusion on colors, fits, materials)
  • RCC CN APP Costing Archive
  • Team coordination and support for department head

YOUR TALENT

  • Bachelor degree or above
  • Interested in the sportwear industry
  • Passionate about fashion trends
  • Good sensitivity on data and market analysis
  • High proficiency in both written and spoken English
  • Willing to learn
  • Able to work 3-5 days a week, full-time internship will be a plus

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

Key Skills
Data AnalysisMarket ResearchProduct CreationFile MaintenanceTrend ResearchSample CoordinationPricing AnalysisCompetitor ResearchTeam CoordinationCommunicationFashion TrendsAttention to DetailProficiency in EnglishWillingness to LearnTime ManagementOrganizational Skills
Categories
Sports & RecreationMarketingData & AnalyticsCreative & MediaRetail