INTERNSHIP DETAILS

CR-V-P / Praktikant/in (freiwillig)

CompanyBMW Group
LocationMunich
Work ModeOn Site
PostedMarch 18, 2026
Internship Information
Core Responsibilities
This internship involves supporting product management by assisting in the development, review, and evaluation of various product portfolio strategies for Rolls-Royce Motor Cars. Responsibilities include supporting the conception of future products and features, including market-oriented, financial, and technical assessments.
Internship Type
full time
Company Size
64546
Visa Sponsorship
No
Language
English
Working Hours
40 hours
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About The Company
With its four brands, BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries. In 2025, the BMW Group sold 2.46 million passenger vehicles and more than 202,500 motorcycles worldwide. The profit before tax in the financial year 2025 was € 10.2 billion on revenues amounting to € 133,5 billion. As of 31 December 2025, the BMW Group had a workforce of 154,540 employees. The economic success of the BMW Group has always been based on long-term thinking and respon-sible action. Sustainability is a key element of the BMW Group’s corporate strategy and covers all products – from the supply chain through production to the end of their useful life.
About the Role

THIS MUCH DOING ISN'T DOABLE AT JUST ANY COMPANY.

SHARE YOUR PASSION.

We believe in creating an environment where our interns really can learn by doing  and where they are given their own areas of responsibility right from the start of their time with us. That’s why our experts will treat you as part of the team from day one, encourage you to bring your own ideas to the table – and give you the opportunity to really show what you can do.

Praktikum im Produktmanagement Rolls-Royce Motor Cars Ltd.

 

- Unterstützung bei der Entwicklung, Betrachtung und Bewertung verschiedener Produktportfoliostrategien

- Unterstützung bei der Konzeptionierung zukünftiger Produkte und einzelner Produkteigenschaften, inklusive marktorientierter, finanzwirtschaftlicher und technischer Bewertung

- Beobachtung strategischer Wettbewerber inklusive Analyse von Charakter, Positionierung und Produktinhalten zur Ableitung von Handlungsmöglichkeiten für Rolls-Royce Motor Cars

- Selbstständige Durchführung und Interpretation von weltweiten Markt- und Trendanalysen im allgemeinen und automobilen Luxussegment

- Erstellung von Analysen, Briefing- und Präsentationsunterlagen zur Unterstützung der Produktmanager für Entscheidungsgremien und als Input für Rolls-Royce Board Vorlagen

- Unterstützung bei bereichsübergreifenden Workshops mit Strategie, Entwicklung und Design zur Definition von Produktanforderungen zukünftiger Fahrzeuge aus Kundensicht

- Zusammenstellung von Experten- und Kundenbefragungen in Kooperation mit verschiedenen Abteilungen

 

Angewandte Kenntnisse (Sprache, IT, etc.):

- Intensive Nutzung von internen Analyse-Tools und Datenbanken

- Einsatz der gängigen MS-Office-Tools (PowerPoint, Word, Excel, Outlook)

- Business English in Wort und Schrift

Key Skills
Product StrategyProduct ConceptionMarket AnalysisFinancial AssessmentTechnical AssessmentCompetitor AnalysisTrend AnalysisLuxury Segment AnalysisAnalysisBriefing DocumentsPresentation DocumentsCross-functional WorkshopsStrategyDevelopmentDesignCustomer Requirements Definition
Categories
Management & LeadershipEngineeringCreative & MediaScience & Research