Intern - Digital Marketing Programme - Hove - 2026

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Company Description
Legal & General (L&G) is a leading UK financial services group and major global investor.
We’ve been safeguarding people’s financial futures since 1836, and strive to build a better society, while improving the lives of our customers and creating value for shareholders.
We are one of the world’s largest asset managers and provide powerful asset origination capabilities. Together, these underpin our retirement and protection solutions: we are an international player in pension risk transfer, in UK and US life insurance, and in UK workplace pensions and retirement income.
Our Retail business supports customers throughout their lives, to help them save, plan, protect and enjoy retirement.
We’re a leading provider of retirement and protection solutions. We aim to support our c.12.8 million policyholders and workplace members throughout their lifelong financial journeys.
We focus on helping the customers of today and tomorrow achieve better long-term outcomes. We either talk with them directly or work with intermediaries and employers to meet their needs. We use the latest technology to connect with them quickly, efficiently and wherever possible in highly personalised ways.
Joining us means helping to improve the lives of our customers and contributing to the success of the business every day.
Job Description
The internship will be based in the Annuities Direct Digital Marketing Team. This team work to acquire new customers by promoting our pension annuity product via owned, earned and paid digital channels including SEO, PPC LLMs/AI platforms and social media. The team are commercially driven, working to convert customers in line with our annual plan.
The successful intern will have the opportunity to work alongside members of the team across a variety of marketing disciplines while expanding their people and analytical skills.
Projects may include:
- Competitor and landscape research
- Keyword/prompt research
- Onsite content optimisation for SEO
- Website editing
- Creating social media content
- Monitoring and reporting
- PPC campaigns
- Total search
- A SEO project they can lead on.
You will also need to have your own valid right to work in the UK.
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Qualifications
We’re seeking penultimate-year undergraduates with an inquisitive mind and a desire to learn. No prior industry experience is required, but we’ll want to see that you have the tools to develop quickly. These include:
- 2:1 Degree (any discipline); however, a degree in marketing or a related field would be advantageous
- You will be in your penultimate year of university (i.e. graduating in 2027)
- Excellent written and verbal communication skills as well as strong attention to detail
- Analytical mind-set
- Highly organised with the ability to prioritise effectively; you are someone who thrives in a fast-paced environment
- Flexible and a team-player
- Curiosity and an eagerness to learn
- Competent IT skills, including Microsoft Excel and PowerPoint
- Ideally you will have a passion for media/marketing and bring a creative approach
The role will be based in Hove, East Sussex and will involve flexible working whereby you split your time between working from home and 1-2 days in the office.
Additional Information
At L&G, we believe it's possible to generate positive returns today while helping to build a better future for all.
If you join us, you’ll be part of a welcoming, inclusive culture, with opportunities to collaborate with people of diverse backgrounds, views, and experiences. Guided by leaders with integrity who care about your future and wellbeing. Empowered through initiatives which support people to develop their careers and excel.
We care passionately about outcomes rather than attendance and are therefore open to discussing all kinds of flexible working options including part-time, term-time and job shares. Although some roles have limited flexibility due to customer demand, we accommodate requests when we can.
It doesn’t matter if you don’t meet every single criterion in this advert. Instead, think about what you excel at and what else you can bring in terms of strengths, potential and connection to our purpose.
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