INTERNSHIP DETAILS

Werkstudent*in (m/w/d) - Customer Relationship Management (CRM)

CompanySonova AG
LocationBerlin
Work ModeOn Site
PostedApril 26, 2026
Internship Information
Core Responsibilities
The role involves supporting the Senior CRM Manager with planning and executing CRM and lifecycle campaigns across channels like email and WhatsApp, while contributing to data-driven customer journeys to boost engagement and retention. Responsibilities also include creating marketing texts, quality assurance, and collaborating closely with Performance Marketing, Content, and Data & Analytics teams.
Internship Type
full time
Company Size
7115
Visa Sponsorship
No
Language
German
Working Hours
40 hours
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About The Company
Around 25% of the world’s population is living with hearing loss. At Sonova, we envision a world where everyone enjoys the delight of hearing and lives a life without limitations. From personal audio devices and wireless communication systems to audiological care services, hearing aids, and cochlear implants. Our product brands – Phonak, Unitron, Sennheiser (under license), and Advanced Bionics – create compelling new products to offer the optimal solution for an ever growing consumer base through our globally diversified sales and distribution channels, including our well established global audiological care business. With a presence in over 100 countries and more than 19,000 employees, we leverage our global infrastructure and local roots. We aim for an inclusive work environment and culture that fosters a good balance of family and work-life for everyone. Our workforce is made up of 110 nationalities across 4 generations. In 2006, Sonova founded the non-profit Hear the World Foundation, which seeks to give children living with hearing loss access to audiological care in low- to middle-income countries.
About the Role

Berlin | Part-Time


Are you interested in gaining hands-on experience in CRM- and lifecycle-marketing while making a real impact on the marketing efforts of an international company? Then become part of our Marketing team!


Your Responsibilities

 

  • Supporting the Senior CRM Manager in planning and executing CRM- and lifecycle-campaigns (e.g. email, WhatsApp)
  • Collaborating on data-driven customer journeys to increase engagement, retention, and growth
  • Gaining deep insights into the world of CRM marketing at Sonova
  • Creating marketing copy for various target groups and channels
  • Quality assurance and performance monitoring of ongoing campaigns
  • Close collaboration with Performance Marketing, Content, and Data & Analytics teams

 

Your Profile

 

  • Enrolled student in communications, business, or humanities - comparable study programs are also welcome
  • Careful and independent working style
  • Analytical mindset - able to derive concrete actions from data
  • Strong team player with high initiative and sense of responsibility
  • Open-minded, eager to learn, and curious
  • Very good written and spoken English (German is an advantage) #LI-NB1 #LI-NB1

 

Why Us?


As one of the world’s leading hearing care providers, headquartered in Switzerland, we are committed to fostering an inclusive company culture. We aim to create an environment where you can balance a successful career with your commitments and interests outside of work, supported by our flexible hybrid working model. We offer a wide range of training opportunities for your professional and personal development, as well as excellent growth prospects through individual development plans.

 

  • The opportunity to actively contribute to CRM strategies and marketing decisions
  • A motivated team that values collaboration, development, and ownership
  • Space for your own ideas, projects, and professional growth
  • A modern, international environment at a leading company in the healthcare sector

 

If you’re excited to deepen your marketing skills in CRM and take on responsibility at the same time, we look forward to receiving your application!  #LI-NB1

 

Key Skills
CRMLifecycle MarketingEmail MarketingWhatsApp MarketingData-driven Customer JourneysEngagementRetentionGrowthMarketing CopywritingQuality AssurancePerformance MarketingContentData & AnalyticsAnalytical ThinkingTeamworkInitiative
Categories
MarketingData & AnalyticsHealthcare
Benefits
Flexible hybrid work modelVariety of training opportunitiesIndividual development plans