INTERNSHIP DETAILS

Marketing Intern (Shenzhen)

CompanyCASETiFY
LocationShenzhen
Work ModeOn Site
PostedFebruary 27, 2026
Internship Information
Core Responsibilities
This role involves supporting the launch of a new travel product category by executing influencer marketing strategies, focusing on identifying and collaborating with Key Opinion Leaders (KOLs) to showcase the new luggage line. Key tasks include managing content creation, ensuring brand consistency through content review, and tracking influencer engagement and results.
Internship Type
full time
Company Size
562
Visa Sponsorship
No
Language
English
Working Hours
40 hours
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About The Company
CASETiFY is a renowned global lifestyle brand that specializes in providing customizable tech accessories. As industry leaders, we are dedicated to trend forecasting and ensuring the protection of what matters most to our customers. Our community platform is designed to foster creativity and self-expression, making us the go-to brand for personalized tech accessories. Headquartered in Hong Kong, CASETiFY has a strong international presence with offices in Los Angeles, Seoul, Shanghai, Taipei, and Tokyo, and more. Our team is comprised of individuals from over 27 different nationalities, reflecting our commitment to diversity and culture. At CASETiFY, we believe in supporting causes that matter to us and our global community. We are proud advocates of diversity and inclusivity and strive to create an equal opportunity environment. As such, we encourage applicants from all backgrounds to apply for positions within our organization. Our commitment to excellence is evident in every product we offer. From phone cases to watch bands, we use only the highest quality materials to ensure durability and functionality. Our products are not only stylish but also protective, providing customers with peace of mind and a sense of personalization. CASETiFY is more than just a brand; it is a lifestyle. Join us in our mission to protect what matters most while expressing your unique style.
About the Role

Purpose of Position

  • We are seeking a highly motivated and enthusiastic Marketing Intern to join our team and support the exciting launch of our new travel product category. This role will be crucial in building brand awareness and driving engagement through effective influencer marketing strategies. You'll play a key role in identifying and collaborating with Key Opinion Leaders (KOLs) to showcase our innovative new luggage line to a broad audience, actively managing the creation and execution of compelling content through these partnerships.

 

Job Description

  • Researching and identifying relevant KOLs and influencers who align with our brand values and target audience for the new luggage category
  • Initiating contact and building relationships with potential KOLs, effectively communicating our brand story and product offerings
  • Coordinating product seeding and content liaison activities:
  • Briefing KOLs on campaign objectives, brand messaging, and content guidelines
  • Reviewing and providing feedback on KOL-generated content to ensure brand consistency, quality, and adherence to agreed-upon terms
  • Managing content deliverables from KOLs, ensuring timely submission and adherence to specifications
  • Facilitating the approval process for KOL content with internal stakeholders
  • Maintain a detailed tracker of influencer outreach, engagement, and results
  • Produce reports summarizing influencer campaign performance, including impressions, engagement, and ROI
  • Collaborating with the broader marketing team to ensure consistent brand messaging and integrated campaign execution
  • Coordinate the collection of creative copy from copywriters and translated materials from regional teams
  • Provide support to the Creative and Marketing teams in the development and refinement of presentation decks

 

Requirement

  • Currently pursuing or recently completed a Bachelor's degree in Marketing, Communications, Business, or a related field
  • Prior internship experience in marketing is a plus 
  • A strong interest in marketing, social media, and influencer collaborations, with an eagerness to learn about content management and liaison
  • Fluency in written and spoken English& Korean(or Japanese)
  • Excellent written and verbal communication skills
  • Proactive, eager to learn, and able to take initiative
  • Ability to work effectively in a team environment
Key Skills
Influencer MarketingKOL ManagementContent CreationBrand AwarenessRelationship BuildingContent ReviewPerformance ReportingCampaign ExecutionContent LiaisonEnglishKoreanJapaneseCommunicationProactivityTeamwork
Categories
MarketingCreative & MediaAdministrative