Strategic Planning Intern

Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum. 

At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.

STRATEGIC PLANNING INTERN

Responsibilities

Planning Interns support the team in developing the strategy, communications plan, and creative briefs through the following tasks:

-Conducting in-depth competitive analysis on activities in PR/Digital/Social/Mobile/E-commerce Landscape using our methods and tools

-Conduct consumer research through surveys, interviews, online sentiment analysis to unlock insights and opportunities

-Conduct category assessments across multiple industries, market and media trends, generational behaviors/values/trends, societal/cultural mega-trends

-Participation in brainstorms and development of creative concepts and tactics -Support in the development of recommendations that answer the client brief based on audit and research efforts

Skills You Will Develop in this Internship Track

-Data collection and analysis – At Edelman Vietnam, we put data at the heart of our work. Working with data requires objective thinking and logical reasoning. You will learn how to assess, collect, and analyze data effectively in a timely and efficient manner, as well as creating a story out them.

-Critical thinking and problem solving – Planners are investigators, opportunity-seekers, and problem solvers. You will support in evaluating the information gathered and synthesize them into actions to answer the brief

-Collaborative spirit – The best work is created through collaborations. As planners, we are expected to work harmoniously with the teams, be open to diverse thinking, and work towards common goals.

-Communication skills – present work and ideas in a clear and effective manner

Qualifications

-Third year or last year student who can work full-time at least 3 months

-Marketing or Research background

-Knowledge in quantitative and qualitative research​

-Can communicate in both English and Vietnamese

-Proficiency in using Excel and Powerpoint

-Basic understanding of communications marketing concepts and practice.​

-Good team player, detail- oriented, careful and willing to learn

We are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles.