Digital Marketing & E-Commerce Intern

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UNICEF USA (“UUSA” or “We”) relentlessly pursues a more equitable world for every child, upholding the rights of all children and empowering every child, everywhere. We also support the fundamental belief that children should have a voice and role in shaping their futures and the futures of their communities.
Over eight decades, the United Nations Children’s Fund (UNICEF) has built an unprecedented global support system for the world’s children, and has boldly taken on the biggest, seemingly impossible challenges facing children. UNICEF relentlessly works day in and day out to deliver the essentials that give every child an equitable chance in life: health care and immunizations, safe water and sanitation, nutrition, education, emergency relief and more. UNICEF USA advances the global mission of UNICEF by rallying the American public to support the world’s most vulnerable children.
We know that sustainable change is attainable, but it can’t be achieved alone. It takes a committed team – individuals, governments, corporations, volunteers and staff – who demonstrate a relentless commitment to working tirelessly, day in and day out in some of the toughest, hardest to reach places. Big problems need big solutions, and we harness our collective, global voice and energy to do more good, in more places for children. We will never stop supporting UNICEF to develop smarter, more cost-effective solutions; scaling up proven, data-driven programs; and harnessing new technologies to create measurable change for children.
UUSA is organized under the laws of New York State as a not-for-profit corporation. As such, UUSA is a tax-exempt organization as defined under Section 501C(3) of the Internal Revenue Code and is governed by an independent, non-salaried Board of Directors.
Position: Digital Marketing & E-Commerce Intern
Location: Remote/Nationwide
Salary: The pay for this role is $18.00 per hour, up to 30 hours per week.
Digital Marketing & E-commerce Intern
UNICEF USA seeks Digital Marketing & E-commerce Intern to join UNICEF USA’s Marketing and Communication Division where they will work closely with the Direct Response team). The intern will report into the Digital Marketing & Revenue Manager. The selected candidate will help with projects involving social media campaign development, participate in digital marketing campaign planning and execution and learn the process of product merchandising and curation. We are currently seeking paid interns for our cohort that will take place June 2, 2026 to August 21, 2026.
This internship would provide an opportunity to learn about:
- The human rights non-profit competitive landscape
- Product marketing and e-commerce strategy development
- Digital advertising and ROAS monitoring
- Creation of social media strategy for UNICEF Market
- Effective product marketing reporting and analysis
Key Responsibilities/Projects:
Collaborate with the Digital Marketing & Revenue Manager to grow the UNICEF Market audience and contribute to the product marketing strategy creation and tactical execution.
Responsibilities may include:
- Creating Performance Reports:
- Analyze email campaigns, catalogs, paid advertising, organic traffic, and social media.
- Collaborate with the team to extract insights and identify trends.
- Competitor and Market Research:
- Investigate competitors' e-commerce, product programs, and donation initiatives.
- Research product offerings from other UNICEF National Committees worldwide.
- Social Media Campaign Recommendations:
- Develop strategic recommendations for social media campaigns.
- Coordination with PR and Marcomms:
- Align with PR and Marcomms teams on campaigns and departmental initiatives.
- Creative Marketing
- Search the UNICEF Imagery Bank for Inspired Gifts and social post visuals.
- Format assets for social media publication.
Predicted projects:
- Holiday 2026 E-Commerce Strategy:
- Collaborate with the team on strategy rollout and data collection.
- Track social media campaigns, catalog publications, holiday gift guides for PR, paid advertising, and product launches.
- Product and Campaign Proposals:
- Develop product ideas based on research.
- Propose social media campaigns grounded in research findings.
- Data Collection and Analysis:
- Gather e-commerce data and create decks to present findings.
Qualifications:
- Must be a current student enrolled in a College or University degree program
- Must be authorized to work in the United States for the entire timeline (June 2, 2026 to August 21, 2026)
- Interns can work up to X hours maximum a week during the Summer cohort.
- Must provide their own equipment (e.g. laptop) and have access to a stable internet connection.
- Interest in product marketing, digital marketing, non-profit marketing, project management, research and analysis, nonprofit management or related fields preferred
- Preferred experience with research and analysis, and strong organization skills
- The ideal candidate will be a resourceful with the ability to manage multiple priorities and work autonomously with attention to detail
- Proven ability to work well with a diverse group of people in a team setting
- Strong communication skills, both oral and written; experience working with cross-country teams a plus
- Has a growth mindset of continued learning with a desire to explore new tool choices and understand how data can be used to drive change
- Experience with Google Analytics, GA4 preferred
- Fluency in Microsoft Outlook, Word, PowerPoint, and Excel
- Must be a highly motivated team player who enthusiastically embraces the mission of UNICEF and UNICEF USA
For candidates who desire a hybrid or in-office experience, UNICEF USA has physical offices in the following cities:
- Chicago, IL
- New York, NY
- Washington, D.C.
Must possess current and valid US Work Authorization and be eligible to work for any US employer without sponsorship.
Due to the high volume of applications received, only those selected for an interview will be contacted. UNICEF USA is proud to be an Equal Opportunity Employer
We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. UUSA is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at peopleandculture@unicefusa.org.
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