INTERNSHIP DETAILS

MIU MIU CRM & Client Development Intern

CompanyPrada Group
LocationMilan
Work ModeOn Site
PostedMay 20, 2026
Internship Information
Core Responsibilities
Support the implementation of CRM and client development strategies to enhance customer loyalty and engagement. Coordinate CRM projects, monitor KPIs via dashboards, and act as a liaison between Retail, Communication, and CRM teams.
Internship Type
full time
Company Size
12283
Visa Sponsorship
No
Language
English
Working Hours
40 hours
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About The Company
Pioneer of a dialogue with contemporary society across diverse cultural spheres and an influential leader in luxury fashion, Prada Group founds its identity on essential values such as creative independence, transformation, and sustainable development, offering its brands a shared vision to interpret and express their spirit. The Group owns some of the world’s most prestigious luxury brands, Prada, Miu Miu, Church's, Car Shoe, Versace, the historic Pasticceria Marchesi and Luna Rossa, and works constantly to enhance their value by increasing their visibility and appeal. The Group designs, manufactures and distributes ready-to-wear collections, leather goods and footwear in more than 70 countries through a network of 843 stores as well as e-commerce channels, selected e-tailers and department stores around the world. The Group, which also operates in the eyewear and beauty sector through licensing agreements, has 25 owned factories and 17,901 employees (at December 31, 2025, including Versace). Prada S.p.A. is listed on the Hong Kong Stock Exchange as 1913.
About the Role

Founded in 1913 in Italy, the Prada Group was built on a tradition of excellence and with a vision of innovation. The Group, a world leader in the luxury sector, operates in more than 45 countries with the PRADA, Miu Miu, Versace, Church’s, Car Shoe and Luna Rossa brands, and has employees of over 100 nationalities.

 

 

JOB PURPOSE

 

In this role, the CRM and Client Development Intern will support the development of a customer-centric culture across the business by contributing to the implementation of the CRM & Client Development strategy.

The role aims to support client engagement, loyalty, and clienteling activities, contributing to business growth and ensuring high luxury service standards across stores.

 

 

RESPONSIBILITIES

 

  • Support the CRM team in customer segmentation, client engagement activities, and loyalty initiatives.
  • Monitor customer performance and CRM KPIs through dashboards and data analysis to support commercial actions and improve customer experience.
  • Coordinate and support the execution of CRM projects, including client outreach campaigns, in-store events, and loyalty initiatives, ensuring timelines, deliverables, and quality standards are met.
  • Act as a project support interface between CRM, Retail, and Communication teams, ensuring smooth execution, alignment of stakeholders, and consistency in client experience delivery.
  • Contribute to the continuous improvement of CRM processes and tools, supporting the rollout of new initiatives and best practices across markets and stores.
  • Support market and customer trend analysis to identify opportunities for business development and client growth.

 

 

KNOWLEDGE AND SKILLS

 

Masters’s Degree

Analytical mindset with attention to detail and a proactive approach to learning

Good organizational skills

Strong interpersonal and teamwork skills

Proficiency in Microsoft Office (especially PowerPoint and Excel)

Interest in the fashion/luxury industry

Fluent in English and Italian

 

 

Joining our Company means working in a creative and international environment, with teams of people motivated by curiosity and the quest for excellence. The engine of our success is the importance and value that we place on the talent and passion of our people leading to their own professional growth.
Prada Group promotes an inclusive work environment, ensuring equal opportunities for all candidates, regardless of gender, ethnicity, sexual orientation, disability, or other personal characteristics. We believe that diversity is a value and we are committed to build a fair and respectful workplace for all.

Key Skills
Customer SegmentationClient EngagementData AnalysisCRM KPIsProject CoordinationMicrosoft PowerPointMicrosoft ExcelInterpersonal SkillsTeamworkOrganizational SkillsEnglish FluencyItalian Fluency
Categories
MarketingRetailData & AnalyticsCustomer Service & SupportManagement & Leadership