Fundraising Activations Intern (Social Media)

Job Title: Fundraising Activations Intern 

Position Summary:  

The Michael J. Fox Foundation for Parkinson’s Research (“the Foundation”) is seeking top talent for its Fundraising Activations internship opportunity in our Fundraising Strategy & Operations department.  This intern will work directly with Fundraising Activation leads to support fundraising marketing, offering hands-on experience in social media strategy, cross-channel activation execution, and data tracking. This individual will play a pivotal role in supporting Team Fox (“TF”), the Foundation’s grassroots fundraising community, and helping drive engagement for signature TF events like the nationwide Run/Walk series. 

Preference will be given to students located in Eastern/Central/Mountain timezones.

 
 Key Responsibilities:  

• Support team in social strategy development, execution, and monitoring of the TF social channel and external forums by contributing to a data-driven channel strategy, responding to community messages, and identifying storytelling opportunities. Manage comprehensive TF calendar in Sprout Social 

• Drive community growth and engagement by drafting high-impact copy and executing a storytelling-led strategy across TF’s social platforms 

• Develop social media toolkits for internal and external stakeholders 

• Partner with key stakeholders on content for external quarterly email updates for key donor audiences 

• Ensure accurate campaign attribution and performance visibility by maintaining creative asset trackers and overseeing Salesforce tracked links are implemented consistently with established best practices 

• Support logistical needs like tracking link creation and organization for all fundraising programs on the Foundation’s main social channel 

• Facilitate end-to-end email execution by applying templatized copy for local markets and coordinating with the communications team to align content with the organization’s priorities  

• Support the Direct Mail program (the Foundation’s printed mail fundraising campaigns), primarily by routing internal document reviews, management of creative and donation page trackers, and assist with detailed quality control checks 

• Support team productivity by managing cross-functional workflows in Asana and Jira platforms, creating essential activation assets like QR codes and vanity URLS 

Internship project: Tiered Social Promotion  

• Develop a TF social channel promotion recommendation for TF events, tiering the level of social promotion by type of event, fundraising goal, etc.  

• Leverage competitive data and information to guide strategy and recommendation for how to best promote community stories and events on the TF social channel 

  
Qualifications and Skills:  

• Must be enrolled in an accredited college or university as an undergraduate student 

• Must be available for 15-20 hours/week   

• Experience with fundraising copywriting and major social media platforms preferred 

• Excellent written and verbal communications skills reflecting precise attention to detail 

• Ability to manage multiple projects at once and prioritize initiatives accordingly 

• Creative, solutions-oriented with a proactive lens to problem solving