INTERNSHIP DETAILS

[Internship] Employer Branding Intern

CompanyBosch Group
LocationHo Chi Minh City
Work ModeOn Site
PostedJune 3, 2026
Internship Information
Core Responsibilities
Assist with personnel marketing and communication tasks to maintain the company's reputation as an employer of choice. Ideate and organize employee engagement projects, including logistics and onsite event management.
Internship Type
full time
Company Size
158827
Visa Sponsorship
No
Language
English
Working Hours
40 hours
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About The Company
The Bosch Group is a leading global supplier of technology and services. It employs roughly 413,000 associates worldwide (as of December 31, 2025). The company generated sales of 91 billion euros in 2025. Its operations are divided into four business sectors: Mobility, Industrial Technology, Consumer Goods, and Energy and Building Technology. With its business activities, the company aims to use technology to help shape universal trends such as automation, electrification, digitalization, connectivity, and an orientation to sustainability. In this context, Bosch’s broad diversification across regions and industries strengthens its innovativeness and robustness. Bosch uses its proven expertise in sensor technology, software, and services to offer customers cross-domain solutions from a single source. It also applies its expertise in connectivity and artificial intelligence in order to develop and manufacture user-friendly, sustainable products. With technology that is “Invented for life,” Bosch wants to help improve quality of life and conserve natural resources. The Bosch Group comprises Robert Bosch GmbH and its roughly 500 subsidiary and regional companies in over 60 countries. Including sales and service partners, Bosch’s global manufacturing, engineering, and sales network covers nearly every country in the world. Bosch’s innovative strength is key to the company’s further development. At 136 locations across the globe, Bosch employs some 82,000 associates in research and development. Instagram: https://www.instagram.com/boschglobal/ Facebook: https://www.facebook.com/BoschGlobal Glassdoor: https://bit.ly/3raTZnH Imprint: www.bosch.com/corporate-information Privacy statement: https://www.bosch.com/data-protection-notice-bosch-linkedin/
About the Role

Company Description

The Bosch Group is a leading global supplier of technology and services, in the areas of automotive and industrial technology, consumer goods as well as building technology. 

Bosch established its first representative office in Ho Chi Minh City in 1994. Since 2007, Bosch has expanded its footprint in Vietnam where it has branch offices in Hanoi and Da Nang, as well as a Powertrain Solutions plant in the Dong Nai province to manufacture pushbelts for continuously variable transmissions (CVT) in automobiles. In addition, Bosch operates Bosch Global Software Technologies Vietnam (BGSV) as well as an automotive R&D center for mobility solutions in Ho Chi Minh City. As of December 31 2023, Bosch employed approximately 6,300 associates in Vietnam. Bosch has diversified businesses in Vietnam. Today, all four Bosch business sectors, namely Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology have operations in the country. Bosch Vietnam is currently active with many business divisions: Mobility Aftermarket, Drive and Control Technology, Power Tools, Building Technology, Two-Wheeler and Powersports and Sales Original Equipment, AquaEasy, Home Appliances and Supply Chain Consulting.

Additional information is available online at: https://www.bosch.com.vn/https://www.linkedin.com/company/bosch-vietnam and https://www.facebook.com/OfficialBoschVietnam

Job Description

1/ Employer Branding

  • Assist country’s PIC for Personnel Marketing/Talent Relationship Management primarily with communication and design tasks for various internal & external audiences to maintain Bosch’s reputation as Employer of Choice
  • Collaborate with HR locations, corporate communication teams & external partners on project planning and execution
  • Upkeep templates, case studies, and creative documents in accordance with corporate branding guide in department database

2/ Employee Engagement  

  • Ideate, organize employee engagement projects, and perform pre- + post-project evaluations and reports
  • Assist with project logistics & onsite event management
  • Proactively handle & troubleshoot any arising issues on event day

3/ Ad-hoc tasks as assigned by the supervisor.

Qualifications

  • Entitled as full-time student during 6-month internship period, 3rd/4th year student with major in Marketing, Communications, Journalism.

  • No working experiences required, although students with dynamic experience in school/social activities are preferred

  • Eloquent in English and Vietnamese

  • Ability to use Canva, Adobe Illustrator & Adobe Premiere Pro/After Effect (or alternative movie maker app).

  • Proficient in MS Office (especially PowerPoint) or other presentation software

  • Have good content writing skills

  • Good team working spirit, Future-focused, Result-oriented, Can-do attitude, willing to learn & develop

Additional Information

  • Be entrusted with your own area of responsibility
  • Receive competitive internship allowances
  • Join department’s outing activities
  • Having 01 paid leave per month
  • Lunch allowance, parking allowance

Disclaimer: 

  • Bosch does not charge any fees from candidates for interview participation under any circumstances.
  • Bosch does not request candidates to download applications or click on any links that require fees or lack credibility.
  • Bosch does not collect personal information without permission.
  • Candidates are advised to verify the authenticity of recruitment information by visiting Bosch's official career website (https://careers.smartrecruiters.com/BoschGroup/vietnam) or contacting Bosch directly through official communication channels.
  • If you encounter any suspicious activity or have doubts about the legitimacy of recruitment communications, please report them immediately to Bosch Vietnam.
  • Legal Entity: Bosch Vietnam Co., Ltd.
  • Key Skills
    Employer BrandingPersonnel MarketingEmployee EngagementContent WritingCanvaAdobe IllustratorAdobe Premiere ProAfter EffectsMicrosoft PowerPointEnglish ProficiencyVietnamese ProficiencyEvent ManagementProject PlanningCommunicationDesign
    Categories
    Human ResourcesMarketingCreative & MediaAdministrative
    Benefits
    Competitive Internship AllowancesDepartment Outing ActivitiesOne Paid Leave Per MonthLunch AllowanceParking Allowance