Intern Marketing Benelux

As marketing intern in our Benelux team you will join and support our local sales teams in various topics and projects in marketing, as a true product manager assistant :

The Product Manager Assistant role:

• Lead BIC participation main trade fairs all over Benelux including stand management and partnership with external event agencies.
• Actively support the e-commerce marketing plan execution over Benelux both in B2C and B2B with focus on content management.
• Support the market intelligence to identify & leverage key market & shopper trends to adapt local strategy & communicate internally to improve execution over time.
• Collaborate efficiently with the Benelux Sales and Category Management teams to implement strong trade marketing and visibility plans on the market, aligned with national communication & promotions.
• Support in planning and executing successful product launches, including market positioning, pricing strategies, and marketing campaigns.
• Develop in close collaboration with the Product Managers and media agency relevant media approaches & plans as well as post-mortem activations analysis.
• Monitor market, competition, and shopper trends to identify market opportunities and consumer preferences.
• Execute comprehensive marketing strategies to drive brand awareness, growth, and equity.
• Collaborate with European cross-functional teams, including on product development, marketing/advertising, and public relation activity, to create, adapt and implement brand campaigns locally.
• Set-up post-mortem analysis of marketing actions to improve the efficiency of the plans.

The daily missions :

• Lead the key promotions visuals adaptation to customers set-up, being in close collaboration with design agencies and working with designs tools (Canva, Indesign,…)
• Lead & manage the e-commerce operational execution by strongly supporting content management and making the operational link in-between global teams & local needs.
• Set-up national & regional media campaigns to reach the defined marketing objectives & KPI’s
• Collaborate closely with the different agencies (Artworks, media, …)
• Develop and implement strong in-store strategies and collaborate with sales team on trade promotional strategies and specific sales incentives.
• Ensure good follow-up and market application of the strategies and priorities in close collaboration with sales team.
• Monitor market trends (Nielsen/GFK), competitor activities, and industry news in the Benelux region.

Qualifications

• Bachelor’s degree in Business, Marketing, Commercial or a related field.
• Fluent in English, French and/or Dutch.
• Strong interpersonal skills/relationship with stakeholders (internal & external)
• Result-oriented and willing to learn mindset
• Ability to move & drive project forward

BIC World is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products, make better decisions, and better serve our customers. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, veteran status, disability status, or similar characteristics. All employment is decided based on qualifications, merit, and business need.

BIC World is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice, all resumes submitted by search firms to any team member at BIC via email, or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC, and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means.