INTERNSHIP DETAILS

Intern Product Line Management Sportstyle Apparel

CompanyPUMA
LocationShanghai
Work ModeOn Site
PostedJune 18, 2026
Internship Information
Core Responsibilities
The role focuses on maintaining product creation systems, linelists, and masterfiles for sportstyle apparel. It also involves conducting market research, competitor analysis, and coordinating samples and fittings.
Internship Type
part time
Company Size
22447
Visa Sponsorship
No
Language
English
Working Hours
40 hours
Apply Now →

You'll be redirected to
the company's application page

About The Company
PUMA is one of the world’s leading sports brands, designing, developing, and selling footwear, apparel and accessories. Founded in 1948, PUMA helps the world’s best athletes and teams perform at their best with its innovative products. Known for its iconic cat logo and the Formstrip, the company offers performance products in categories such as Football, Running and Training. Its Sportstyle collections are rooted in sports and inspire consumers by celebrating sports culture. With its long history and strong heritage, PUMA is proud of having one of the strongest archives in the industry, with many iconic products such as the Suede and the Speedcat. The PUMA Group owns the brands PUMA, Cobra Golf and stichd. The company distributes its products in over 120 countries, employs more than 20,000 people and is headquartered in Herzogenaurach/Germany. For more information, please visit https://about.puma.com.
About the Role

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and to let our individual talent and experience shine. Applying for a job at PUMA is easy.

Simply click APPLY ONLINE and follow the steps to upload your application.

YOUR MISSION

Key Role & Responsibility:

Product creation system & file maintenance

Market & data analysis

 

Task Overview: 

 

  • Maintain & update LINELIST (Create & attribute maintenance)
  • Maintain & update PAC (Create & attribute maintenance)
  • Maintain & update MP2 system (Create & attribute maintenance)
  • Maintain & update Masterfile (Design CADs, PO qty, ST qty)
  • Maintain & update Merch Tracker (Attributes maintenance & Delivery info)
  • Maintain & update PISA (design system - CAD upload and update)
  • Consolidate & upload Global inf download to RCC SharePoint   (Hangtag, naming logic, sustainability … )
  • Support on regular trend research
  • Concept / product legal name check and follow up                
  • Sample coordination (KA & Marketing & Inline needs, custom clearance, shipment)
  • Fitting Comments file preparation (Costing & Margin overview, PLM & DES fitting notes …)
  • Quarterly RCC Magazine (RCC China quarterly update Merch pages, Market & Consumer Trends)
  • Pricing ladder (Puma & Competitors)
  • Competitor research online & offline
  • SI & ST analysis (Numbers update, draw conclusion on colors, fits, materials)
  • RCC CN APP Costing Archive
  • Team coordination and support for department head

YOUR TALENT

  • Bachelor degree or above
  • Interested in the sportwear industry
  • Passionate about fashion trends
  • Good sensitivity on data and market analysis
  • High proficiency in both written and spoken English
  • Willing to learn
  • Able to work 4-5 days a week, full-time internship will be a plus

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex,

gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at

PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal

opportunity - no matter your background, identity, or experience.To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000

employees worldwide.

Key Skills
Product Line ManagementMarket AnalysisData AnalysisTrend ResearchSample CoordinationPricing AnalysisCompetitor ResearchEnglish ProficiencyFile MaintenanceCosting Analysis
Categories
Sports & RecreationRetailMarketingData & AnalyticsAdministrative