Intern, Social Media

Job Description

YOUR ROLE AS A: Intern, Social Media

This is a hands-on creative role for someone who lives and breathes content. 

As the Social Media Content Intern, you’ll create social-first content for AirAsia NEXT - from idea to shoot, edit and posting. You’ll help bring our brand moments to life, turning everyday moments into scroll-stopping stories. From brand campaigns and capturing Allstar moments to creator collaborations and live events, you’ll be right in the action, capturing and creating content that feels real, timely and built for social.

If you love capturing real moments, telling authentic stories and turning everyday brand moments into engaging social content, this role is for you.

What you’ll be doing

• Create short-form social content from concept to final post

• Film and edit content using your phone or camera — quickly and creatively

• Plan weekly content ideas and shoot lists

• Capture on-ground moments at events, activations and brand campaigns

• Work with KOLs and creators, including outreach and collaborative content shoots

• Package content for Instagram (Reels, Stories, Carousels) and other social platforms

• Track content performance and use insights to improve future content

What We’re Looking For

• Strong short-form video shooting and editing skills

• Comfortable filming in fast-paced environments and live moments

• A good eye for storytelling, pacing and social trends

• Confident directing talent, creators or everyday people on camera

• Strong understanding of Instagram and TikTok content performance

A Few Extras We Love

We’re not just looking for polished portfolios. We’re looking for someone who:

• Loves making content that feels real, fun, and culturally relevant

• Can adapt quickly when things change

• Is open to travelling for shoots and events

• Communicates clearly and kindly with teammates and collaborators

• Has lots of ideas and isn’t afraid to try them out

• Knows the difference between content that gets likes and content that builds real brand love

GET TO KNOW AirAsia Next:

Brand AA Sdn Bhd manages intellectual property developed for the group focusing on the creation, management, licensing and enforcement of the airasia brand. Covering a range from trademarks to brand identity, content and merchandise.

GET TO KNOW US:

Our story begins in 2001 with a dream, two planes and a 40 million ringgit debt. You’ll know us as the ‘Now Everyone Can Fly’ airline (if you don’t, we’re definitely older than you). Today, we’re more than just an airline.

We’re Capital A - a world-class brand that wears many hats. Our mission is to connect people and transform lives in Asean.

Above all, we’re Allstars. We believe in the unbelievable and we dare to dream. We also believe in celebrating all individuals. So no matter your culture and background or if you prefer aisle seat to window seat, we’re excited to have you onboard.