Intern, Marketing-Events

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POSITION TITLE: Creative Content Intern
DEPARTMENT: CMS Marketing Team
POSITION LOCATION: Concord, NC
DURATION: August to December
WHO WE ARE:
Charlotte Motor Speedway is one of 11 premier facilities across the country owned and operated by Speedway Motorsports, LLC. The entertainment complex annually hosts two NASCAR weekends, two NHRA events, World of Outlaws racing, classic car shows and the Southeast’s largest drive-through holiday light show, among other events.
After more than six decades of innovative firsts in entertainment and fan engagement, the speedway known as America's Home for Racing continues to be an iconic trailblazer in sports, entertainment and fan amenities.
We maintain a consistent focus on four core principles:
• Take care of our teammates
• Be known for remarkable events
• Positively impact our community
• Profitably improve
The ideal candidate will adopt a GLOBE mentality. GLOBE stands for Generously Lending Our Best Efforts. This is achieved by holding themselves and their teammates compassionately accountable for taking our best practices “the last mile” – optimizing them for maximum value to all stakeholders while sharing insights on how to improve our company. The ideal candidate will also be a productive and proactive self-starter who is passionate about his/her duties and willing to put forth the extra effort to achieve excellence.
WHAT THIS INTERNSHIP ENTAILS:
The Creative Content Intern will help tell the story of Charlotte Motor Speedway by creating compelling photo, video and digital content for organic social media. This role is designed to provide hands-on experience for creative storytellers who thrive behind a camera, enjoy producing engaging content while covering some of the biggest events in motorsports. This paid internship requires the Creative Content Intern to be on property approximately 30 hours during the week, with extended hours during event weekends. When not working events, the Creative Content Intern will assist the team through content creation and various social media projects/assignments. By applying for this role, you acknowledge that you will be required to work select weekends.
Internship Goals:
- Create original photo and video content that supports Charlotte Motor Speedway's marketing efforts.
- Develop platform specific content for Instagram, TikTok, Facebook, X and LinkedIn.
- Gain hands on experience covering live sporting events and entertainment experiences.
- Learn how creative storytelling supports ticket sales, brand awareness and fan engagement.
- Collaborate with the social media, marketing and creative teams to bring campaigns to life.
- Learn how social media and content creation assists in achieving the goals of Charlotte Motor Speedway’s marketing department.
- Build a professional portfolio through real world projects and event coverage.
QUALIFICATIONS
Education
- Currently pursuing an undergraduate or graduate degree (Marketing, Communications, Sport Management majors preferred)
Skills/Experience
- Strong photography and videography skills.
- Experience editing short form video (Premiere Pro, CapCut, Final Cut or similar).
- Working knowledge of mirrorless cameras or mobile content creation.
- Understanding of what makes content perform on Instagram, TikTok and Facebook.
- Strong visual storytelling skills.
- Ability to work quickly in fast paced event environments.
- Creative thinker
- Excellent organizational skills and attention to detail.
Work Hours
- Fellows must be able to work an average of 25-30 hours per week. Extended hours are required on select event weekends.
- Required dates are listed below:
- August 27-29: Mustang Week
- October 9-11: Bank of America 400 Weekend
- November 4-7: World of Outlaws World Finals
- December: Speedway Christmas
The above description denotes some of the specific characteristics that are necessary to perform the principal functions of the job and are not intended to be a description of all work requirements that may be inherent in the position.
EQUAL OPPORTUNITY EMPLOYER:
Charlotte Motor Speedway provides equal employment opportunities (EEO) to all qualified applicants who will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
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