INTERNSHIP DETAILS

Marketing Intern

CompanyHARMAN International
LocationShanghai
Work ModeOn Site
PostedJuly 30, 2026
Internship Information
Core Responsibilities
The intern will support brand content marketing by managing e-commerce short video production and coordinating with agencies. Additionally, they will assist with social media content optimization, data analysis, and general administrative tasks for the marketing team.
Internship Type
full time
Company Size
27898
Visa Sponsorship
No
Language
English
Working Hours
40 hours
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About The Company
Headquartered in Stamford, Connecticut, HARMAN (harman.com) designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions; and services supporting the Internet of Things. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, HARMAN is admired by audiophiles, musicians and the entertainment venues where they perform around the world. More than 50 million automobiles on the road today are equipped with HARMAN audio and connected car systems. Our software services power billions of mobile devices and systems that are connected, integrated and secure across all platforms, from work and home to car and mobile. HARMAN has a workforce of approximately 30,000 people across the Americas, Europe, and Asia. In March 2017, HARMAN became a wholly-owned subsidiary of Samsung Electronics Co., Ltd. HARMAN is an Equal Opportunity, Affirmative Action employer. Minorities, women, veterans and individuals with disabilities are encouraged to apply. HARMAN offers a great work environment, challenging career opportunities, professional training and competitive compensation. Looking for a challenge where your experience is valued? Come see what you can achieve as a leader with HARMAN!
About the Role

A Career at HARMAN


As a technology leader that is rapidly on the move, HARMAN is filled with people who are focused on making life better. Innovation, inclusivity and teamwork are a part of our DNA. When you add that to the challenges we take on and solve together, you’ll discover that at HARMAN you can grow, make a difference and be proud of the work you do every day.

作为市场团队实习生，你将主要支持品牌核心单品内容营销的相关工作，主要包括：

电商站内短视频内容支持（核心）

  • 参与核心单品的电商短视频内容制作（如Tmall/JD渠道）
  • 基于品牌及产品内容策略，与PM及agency协作推进视频产出
  • 对agency提供的短视频脚本及初稿进行审核与修改，提出优化建议
  • 确保内容符合品牌调性、产品卖点表达清晰，并匹配平台内容趋势

Social站外内容支持

  • 协助社交媒体内容（如小红书、抖音等）的校对与优化
  • 支持内容发布前检查，确保信息准确及符合品牌规范
  • 跟进基础内容执行及素材协调

其他日常支持工作

  • 支持营销相关数据整理与基础分析（campaign数据、内容表现等）
  • 协助素材库管理，包括图片、视频及营销资产归档
  • 协助Excel/PPT报告更新及基础内容整理
  • 根据需要，协助团队完成其他临时性任务

Qualifications（任职要求）

1. 教育背景

  • 本科或研究生在读（优先研究生）
  • 市场营销、传媒、广告等相关专业优先

2. 技能要求

  • 良好的Excel及PowerPoint能力（必备）
  • 对短视频内容、社交媒体趋势有基础理解
  • 具备内容判断力（审美/表达/逻辑）
  • 良好的中英文读写能力

3. 加分项（Nice to have）

  • 有短视频制作/内容创作经验（如抖音、小红书）
  • 有电商或内容营销相关实习经验
  • 熟悉主流内容平台玩法及趋势

4. 个人素质

  • 细心、责任感强，具备良好的时间管理能力
  • 执行力强，能够适应多任务并行的工作节奏
  • 良好的沟通能力和团队合作意识

HARMAN is proud to be an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Key Skills
Content MarketingShort Video ProductionSocial Media ManagementData AnalysisMicrosoft ExcelMicrosoft PowerPointCopywritingCommunicationTime ManagementTeamworkE-commerce MarketingContent StrategyProject CoordinationBrand Management
Categories
MarketingCreative & MediaAdministrative