INTERNSHIP DETAILS

Marketing Intern, Hair Care

CompanyPhilips
LocationShenzhen
Work ModeOn Site
PostedOctober 23, 2026
Internship Information
Core Responsibilities
The intern will support the upstream marketing team in proposition development, from idea generation to product launch, within the hair care category. Responsibilities include conducting portfolio and competitor analysis, supporting product development, and assisting with launch plans and promotional activities.
Internship Type
full time
Company Size
72926
Visa Sponsorship
No
Language
English
Working Hours
40 hours
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About The Company
Over the past decade we have transformed into a focused leader in health technology. At Philips, our purpose is to improve people’s health and well-being through meaningful innovation. We aim to improve 2.5 billion lives per year by 2030, including 400 million in underserved communities. We see healthcare as a connected whole. Helping people to live healthily and prevent disease. Giving clinicians the tools they need to make a precision diagnosis and deliver personalized treatment. Aiding the patient's recovery at home in the community. All supported by a seamless flow of data. As a technology company, we – and our brand licensees – innovate for people with one consistent belief: there’s always a way to make life better. Visit our website: http://www.philips.com/ Follow our social media house rules https://www.philips.com/a-w/about-philips/social-media.html
About the Role

Job Title

Marketing Intern, Hair Care

Job Description

Position: Marketing Intern, Hair Care

Location: Shenzhen
 

Purpose:

  • Support the upstream marketing team (responsible for proposition development from idea generation to product launch) in multiple areas, focused on improving the organization’s ability to deliver value propositions related to the hair care domain.

Your role:

  • Portfolio and Competitor Analysis to support hair care strategic projects.
  • Support for selected projects in Product Development including analysis on consumer and market data, and coordinating selected areas of the project.
  • Development of Value propositions including consumer research, concept and claim development and verification.
  • Support on Product Launch Plans (trade presentations, launch activities, online activities…)
  • Support in the creation and follow up of value added promotions

Your team

  • You will be part of a dedicated Marketing Team in the category of Beauty within Philips Health Tech, which consists of electronic hair care appliances. Philips is a global leader in this category. The upstream marketing team (Consumer Marketing Managers) is responsible for full proposition development, starting with consumer insight generation, all the way to product development, market launch and life cycle management. In a very dynamic market with a multitude of projects, the team needs support to enable it to focus on the value creation aspect of the role.

Our offer

  • Location: Shenzhen Philips Innovation Center, Nanshan District, Shenzhen City
  • Starting date: May 10th - May 2025
  • Duration: min. 6 months, ideally 1 year

We are looking for

  • Students currently studying towards Master of science WO (Bsc./Msc.) in: Business Administration/ Business Economics/ Business Management/ Economics/ Marketing, Data analysis, Business analysis.
  • Fluency in English (verbal & written)
  • Strong analytical skills
  • Passion for marketing
  • Excellent knowledge of MS office
  • Proactive and solution oriented
  • Good communication skills: ability to inspire people and convey messages in a convincing manner.
  • Solid interpersonal skills: ability to work with people of different seniority and backgrounds.
  • Able to work in a complex international matrix organization. Hands-on mentality, good in managing projects.

Key Skills
MarketingData analysisBusiness analysisPortfolio analysisCompetitor analysisProduct developmentConsumer researchProject managementCommunication skillsInterpersonal skillsMS OfficeStrategic planningProblem solvingPresentation skills
Categories
MarketingData & AnalyticsManagement & Leadership