INTERNSHIP DETAILS

Marketing Co-op

CompanyOptima Living
LocationVancouver
Work ModeOn Site
PostedNovember 2, 2026
Internship Information
Core Responsibilities
The co-op student will support brand, content, and campaign execution across corporate initiatives and various communities. Responsibilities include creating social media content, conducting market research, and assisting with event planning and performance reporting.
Internship Type
full time
Company Size
488
Visa Sponsorship
No
Language
English
Working Hours
40 hours
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About The Company
Optima Living—founded in 2007—owns and operates innovative seniors’ living communities throughout Alberta and BC, taking an unprecedented approach to senior life. Their unique company culture is one where both residents and team members are family. Optima Living’s North Star, Let us welcome you home, speaks to their underlying principles and the experience seniors discover in their communities. When residents are home, they feel safe, respected, and welcome. Home is where one’s voice is heard, their views matter, and they have freedom of choice. Optima Living’s mission, vision, and values—respect, dignity, teamwork, and doing the right thing—support and build upon their North Star. Optima Living operates over 3,700 beds providing congregate living options for seniors. These options range from subsidized to luxury, Independent to Assisted Living, Long-term Care to Memory Care, and Residential Mental Health. For more information, visit optimaliving.ca. Optima Living is also an approved service provider with both the interior Health Authority (IHA) and the Fraser Health Authority (FHA), is a licensed care provider under the BC Community Care and Assisted Living Act, and is registered as an approved Assisted Living (AL) Operator with the AL Registrar of BC.
About the Role

About Optima Living
Founded in 2007 by two friends inspired by their families’ dementia journeys, Optima Living was created to provide a more home-like experience in seniors housing and care. What began as a personal mission has grown into one of Western Canada’s leading senior living and continuing care providers.
 
Today, Optima Living offers Independent Living, Assisted Living, Supportive Living, Long-Term Care, Brain Health, and Memory Care across Alberta and British Columbia. Our innovative approach includes Spark, Your Wellness, Your Way; our proprietary brain health and care model. As the only Top 10 Canadian senior living and care provider focused exclusively on Western Canada, we proudly serve more than 6,000 residents.
 
Guided by our North Star, Let us welcome you home™, we are committed to People, Place, and Community. With a resident-first philosophy and a focus on innovation, we are redefining aging with purpose creating communities where seniors live with dignity, connection, and joy.

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Location: Vancouver
Term: 4- month or 8 months (preferred)
Compensation: $20/hour

Position Summary 

As a co-op student, you will not be doing side work, you will support brand, content, and campaign execution across Optima Living’s communities and corporate initiatives, and will contribute to real projects that impact employees, residents, and operations across the organization. 

Why This Role
You will work on live campaigns tied to real communities and see how marketing drives occupancy, engagement, and brand trust.

Responsibilities

  • Create content for social media, blogs, and campaigns
  • Support campaign planning, execution, and reporting
  • Conduct market and competitor research
  • Assist with events, webinars, and promotions
  • Track performance metrics and summarize insights 

Qualifications and Experience

  • Enrollment in a relevant post-secondary program
  • Strong writing and content instincts
  • Interest in branding, storytelling, and digital marketing
  • Hands-on skill in design, content creation, graphic/video editing and analytical tools
  • Comfortable using wordpress and editing tools like Canva, Adobe Suite
  • Comfortable working with details, data, and structured tasks
  • Able to manage deadlines and handle multiple priorities
  • Working knowledge of Excel, Word, and PowerPoint
  • Clear communication and willingness to ask questions
  • Able to work independently and collaborate with a team
  • Takes initiative and follows through on assigned work

Eligibility

  • Enrolled in a Co-op or Work-Integrated Learning (WIL)
  • Currently attending a post-secondary institution
  • Open to domestic students (Canadian Citizen/Permanent Residents) only.

Why Join Optima Living

  • Work on real projects that impact 40+ communities across BC and Alberta
  • Gain exposure to how a multi-site organization operates behind the scenes
  • Learn directly from experienced professionals across functions
  • Build practical skills you can use in future roles
  • Contribute to work that supports seniors, teams, and communities
  • Opportunity to extend your term or return for future roles based on performance

Embark on this journey with us and pave the way for a rewarding career in senior living. 
Your journey starts here.
Let us Welcome You Home

 

Key Skills
Social media managementContent creationCampaign planningMarket researchCompetitor researchEvent planningPerformance metricsData analysisWordPressCanvaAdobe SuiteExcelWordPowerPointCommunicationCopywriting
Categories
MarketingHealthcareCreative & Media